MEMSIC Showcases High‑Precision AMR Magnetic Encoder at World Robot Expo 2025, Spearheading Innovation in Core Robotic Sensing Technology
Release Time：2025.08.10
Beijing, August 10, 2025 — World Robot Expo 2025 grandly opened at Beijing Etrong International Exhibition & Convention Center under the theme “Smarter Robots, More Intelligent Embodied Agents”. As a premier global robotics event, it gathered over 200 top domestic and international enterprises and displayed more than 1,500 innovative products, fully demonstrating the latest technological breakthroughs and industry trends in robotics.
As a world‑leading provider of MEMS inertial and magnetic‑sensing technologies, MEMSIC, in partnership with Zhejiang Humanoid Robot Innovation Center, drew wide attention at the show by presenting its high‑precision AMR magnetic encoder MDA2000BT together with innovative technical solutions.
MEMSIC has long been dedicated to R&D and innovation in sensor technologies, boasting profound technical know‑how and extensive practical application experience within the MEMS sensor industry.
Leveraging more than 20 years of expertise in magnetic sensing, MEMSIC empowers high‑end scenarios such as industrial automation and humanoid robots with high‑precision, highly‑reliable magnetic encoders, and drives intelligent upgrading of core robotic components.
Technology Leadership: Four Core Advantages of MEMSIC AMR Magnetic Encoder MDA2000BT
1、Superior Precision and Stability
Built on Anisotropic Magnetoresistance (AMR) technology, it delivers angular‑measurement accuracy up to ±0.07°, outperforming conventional Hall‑based magnetic encoders. Featuring low noise and low temperature drift, it fits demanding robot joint control and BLDC motor control applications.
2、Highly‑Integrated Design
Embedded with an ASIC signal‑processing chip, it outputs absolute angular position signals directly without external decoding circuits. It greatly simplifies system design and reduces costs, serving as a viable replacement for optical encoders in selected scenarios.
3、Robust Environmental Adaptability
Resistant to vibration and contamination, it operates reliably under harsh conditions including industrial dust and oil contamination. It offers far longer service life than optical encoders and meets requirements for long‑term reliable operation in industrial automation.
4、Broad Application Coverage
It delivers high‑performance sensor solutions for diverse use‑cases, ranging from joint torque control of humanoid robots and precision positioning for CNC machine tools, to smart home and automotive electronics.
MEMSIC: Powering Industry Future via Sensing‑Technology Innovation
“Intelligent robotics cannot thrive without high‑precision sensors. MEMSIC has broken the precision bottleneck of traditional Hall‑based technology with our AMR magnetic encoder. We will continue investing in R&D to expand magnetic‑encoder adoption in emerging fields including bionic robots and autonomous driving,” commented Sam Lu, CEO of MEMSIC.
As the global robotics industry moves toward higher precision and reliability, MEMSIC capitalizes on the synergy of its dual‑technology platforms for MEMS and magnetic sensing. The Company accelerates its footprint in cutting‑edge areas such as AIoT and human‑machine interaction, delivering more competitive intelligent‑sensing solutions for customers worldwide.
